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With groundbreaking green-driving innovations like the fuel-efficient Toyota Prius hybrid, it's no surprise that Toyota has even more up its sleeve when it comes to revolutionizing the auto industry. The way we drive -- putting the pedal to the metal to send a smog-filled cough of horsepower out of a husky V8 engine -- is about to change forever, and we know our environmentally-conscious Augusta, ME customers are going to love it.

The 2016 Toyota Mirai…

You may have the motivation to revolutionize your backyard and turn it into a mini football stadium or golf course, but good intentions and great ideas aren't always easy to bring to fruition. But what you lack in workhorse power, the Toyota Tundra can make up for tenfold. The full-size power of the tough Tundra is powered by a V8-exclusive powertrain, and it's able to go the distance when it comes to powering…

Don't you just want to leave the kids at home sometimes? Other than for the fact that you need some time away from the nagging, fighting and crying, you may not want to deal with the frustration of installing your toddler or booster seat. By the time you've gone through all the yelling, flailing and cursing under your breath, you may not even be sure if you've locked it in correctly.

That…

When the Toyota RAV4 first arrived on the scene in 1994, we at Charlie's Toyota wondered how it would fare.  Flash forward two decades later, and this spunky SUV is still going strong.  Along the way, it's received heaps of universal acclaim and ultimately, became our favorite Japanese automaker's best-selling utility vehicle.  The 2014 iteration shows no signs of slowing down.

Of its many charming characteristics, fuel economy is perhaps the most…

At the Detroit Auto Show in January this year, the Toyota brand unveiled a big surprise to fans in the form of the FT-1 Concept. This model sports an extremely futuristic design, and has been rumored to be a successor to the Toyota Supra.

Since its debut, the FT-1 Concept has gone back under the radar, until it recently reappeared at the 2014 Pebble Beach Concours d’Elegance. However, the model did sport some changes…

Are you looking to bring a bit of "swag" to your life? You know, that self-assured walk, talk, and vibe that just oozes confidence? We thought so, but before you start to make your way to the Augusta Mall to buy some gold chains and flashy shoes, we suggest checking a more demure approach by watching this video for the redesigned 2015 Toyota Sienna.

The Sienna has had its "Swag" title for a few years, but designers were ready to up the ante and bring a fresh model to shoppers in the Augusta, ME area. This family-friendly vehicle is so…

The all-new seventh generation Toyota Camry may run like a song only three years out of the gate, but Toyota reaching for higher notes with the extensively redesigned 2015 model. In the automaker's own words, the roof is the only body panel that survives from 2014.

It's apparent that the Camry has gone under the knife, as its face has been widened by a mouthful of grille. Trim options expand with the all-new…

While our Augusta, ME dealership's models are known for their durability and long-lasting nature, like all vehicles, they do require some regular maintenance on the owner's part. A great way to keep your new 2014 Toyota Tundra in the best shape is to explore the available Genuine Toyota Accessories that are specifically designed for the truck and keep the bed clean, organized and protected. Check out this available accessory.

Not only does this…

You might have heard the rumors that Toyota was planning a fresh, new look for the 2015 Camry. If you're like us, you might have wondered why the bestselling sedan in America needs to change at all. Well, Bill Fay, Group VP and General Manager for the automaker recently answered that question at the unveiling last week.

With so many options on the SUV market today, it can be hard for drivers to make a decision. But in a new ad from Toyota, we see a myriad of great reasons why they should choose the 2014 Toyota Highlander SUV model, available here at Charlie's Toyota in Augusta, ME. In the ad, which works around the theme that the model which has seating for eight has room for 'everything but boring', uses…