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Winter is coming. Along with it follows Game of Thrones jokes about how winter is coming, and putting on your winter tires.

We all know how important good winter tires are to maintaining traction over frigid, slippery surfaces. But what about your summer tires?

Even in summer, the amount of tread on your tire has a large impact, at least when it rains.

The interesting thing is: if it's dry out, your tread doesn't matter. In fact, you can get better traction without any tread at all-- if the road is bone-dry.

That's a big if.

Sounds crazy, right? Well, Toyota figured out how to turn kids' leftover lemonade into hydrogen fuel! Learn more in the video below.

The Mirai is a fuel cell vehicle, with no internal combustion and no carbon emissions. The fuel cell stack in the car generates power by combining hydrogen with oxygen from the air outside. Toyota leads the industry in this type of technology.

At Charlie's Toyota, located at 451 Western Ave in Augusta, we'd be happy to talk to you further about the revolutionary new Mirai. We'd also love to show you our current selection of…

When you look at the sales sheets for the current Toyota Tacoma, you might notice an interesting factoid. While the current generation pickup is ten years old, it handily outsells models that debuted from Detroit-based competition just in the past year. Now that the 2016 model is coming, we expect that trend to continue.

We already know Toyata's vehicles are safe, dependable, and stylish. That's why the brand's new campaign focuses less on their cars and more on you! Feeling the Street encourages customers to think beyond the concrete and the vehicles traveling it, so they can soak in the sights, sounds, and scents around them.

Here in Augusta, ME we want you to roll down your windows and let the street inside! We encourage you…

Sure, you're considering a 2015 Toyota Prius because of its superb fuel economy ratings. And, you'll certainly get from the hybrid that now delivers 50 MPG (!) combined to its drivers.

But, you'll also get a whole lot more when you make the wise choice to drive the Prius. In the past few years, the Prius has taken major steps forward to deliver a comfortable and connected drive!

To that end, the Prius…

We've finally emerged from a bitterly cold winter and summer fun is just a few weeks away!

Naturally, you'll need a safe, reliable and comfortable vehicle that's prepared to handle those family vacations and road trips!

And, the 2015 Toyota Highlander is the only thing standing between you and driving bliss!

The Highlander has been widely praised for its family-focused interior that offers seating for eight passengers as well as an abundance…

When it comes to keeping your family happy on the road, no matter what the day calls for, the minivan is king and the 2015 Toyota Sienna is right at the top for features, functionality, and fun! If you'd like a second opinion, the folks at Autotrader love it as well and have created a list of five reason why they think you need this handsome vehicle in your driveway.

Comfortable seating with high-quality…

The market may be saturated with ultra-plush crossovers these days -- the type that are always dressed to the nines no matter what the occasion -- but Toyota wants its customers to be able to keep it wild, too. That's why its refreshed 2015 Toyota 4Runner retains that classic body-on-frame style for the quintessential off-road capability 4Runner purists have come to know, love and expect.

There's always a button-down feel to this capable climber, but…

There's a lot to love about a used car. You can get a pretty upscale vehicle for a fraction of the cost simply by choosing the model with a few thousand miles on the odometer. Want the largest touchscreen available? Heated seats? A panoramic sunroof? Maybe a chauffeur to ferry your kids around for you? Well, a used car isn't going to give you access to that last one (although it might save…